“Digital disruption is a mindset that ultimately leads to a way of behaving; it bypasses traditional analog barriers eliminating the gaps and boundaries that prevent people and companies from giving
“Engagement” and “experience” are often mistaken as one in the same, but they’re not.
We know that digital execution (the how) matters.
“You’ve got to start with the customer experience and work backwards to the technology. It starts with what incredible benefits can we give to the customer. Where can we take the customer?”
A few months ago, we published Part 1 (10 Fundamental Principles of Experience Design), of a 2 part series on the 10 fundamental principles of experience that guides our work at LiquidHub. In that post, we did deep dives into