A Productive WRECK: 5 Customer Engagement Insights from a Crashed Car


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“Life imitates art far more than art imitates Life.”

[Oscar Wilde, from “The Decay of Lying: An Observation” 1891]

At LiquidHub, I work with a team of designers to translate businesses operations into visual representations.

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Are you prepared to innovate your business model or operations by thinking like a designer?


CreativeXchange

This fall, LiquidHub became a sponsor of CreativeXchange, the Arts + Business Council of Greater Philadelphia’s (ABC) executive education program to bring creativity and innovation into the workplace.

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APIs – A Catalyst to Digital Transformation


The key to digital transformation is through APIs (Application Program Interface). APIs make it possible for developers to connect the experiences with the apps we use every day and unlock the value of an organization’s data and assets.

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How important is it for a company to be omni channel?


Omni Channel

According to Aberdeen, companies with extremely strong omni-channel customer engagement retain, on average, 89% of their customers, compared to 33% for companies with weak omni-channel engagement.

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How to Give Customers What They Want (without seeming like big brother/big data is watching)


WhatCustomersWant

Customers are changing the rules and companies must connect with their customers in new ways. Behaviors are evolving along with changing demographics,

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Is Digital Disruption a Good Thing


Digital Distruption

Digital disruption is a mindset that ultimately leads to a way of behaving; it bypasses traditional analog barriers eliminating the gaps and boundaries that prevent people and companies from giving

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Digital Health Technology – Transforming the Patient Experience


By 2018, IDC Health Insights estimates that 70 percent of healthcare organizations worldwide will invest in consumer-facing technology

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Digital Architecture: Patterns for World-Class Customer Experience and Engagement


We know that digital execution (the how) matters.

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4 ways to Master Customer Service in the Digital Age


4 ways to Master Customer Service in the Digital Age

Customer service in the digital age is unlike no other time period for service. Yet, at the core it’s still all about solving problems, providing resolutions and communicating relevant information. Even in the digital age,

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Implementing Digital Architecture


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You’ve got to start with the customer experience and work backwards to the technology. It starts with what incredible benefits can we give to the customer. Where can we take the customer?
Steve Jobs

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How to Turn Self-Educated Buyers into Satisfied Buyers


How to Turn Self-Educated Buyers into Satisfied Buyers

Buyers are officially in control of the buying process. This fact is no surprise to marketers and salespeople who have found their roles completely redefined in the past several years.

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The Notification Economy


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Engineering the Next Generation of Digital Customer Engagement with Apple Watch

Wearables are already beginning to have a significant role in the consumer and enterprise world, and it could make an even bigger impact than you think.

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