In the past, companies engaged with customers by meeting face-to-face, simply speaking with them on the telephone or by mailing
By 2018, IDC Health Insights estimates that 70 percent of healthcare organizations worldwide will invest in consumer-facing technology
Even though each sales rep works towards their own quotas and goals, succeeding in sales requires a team effort – because when the
We know that digital execution (the how) matters.
As sales professionals, we have all become accustomed to a variety of traditional tactics to increase sales volume.
Customer experience is the interaction between a company and the customer over the entire customer journey.
Sales enablement, by definition, is a systematic approach to increasing sales productivity by arming sales with the tools to improve sales execution and drive revenue.
Having a good knowledge of CRM data enables businesses to develop better, more precise marketing strategies that target specific customer needs, increase sales and improve customer service. But gaining these deeper
We all know about the promise of marketing automation: It’s the promise of powerful personalized marketing that aims to enhance the customer experience with brands.
Customer service in the digital age is unlike no other time period for service. Yet, at the core it’s still all about solving problems, providing resolutions and communicating relevant information. Even in the digital age,
As the heat kicks up on the 2016 Presidential Race, one of the main themes across all campaigns is Leadership. Without a doubt, anyone in that role should possess a variety of important skills –